SaaS Companies in Germany

The Germany is home to 4,227 SaaS companies spanning a diverse range of software categories. The market is dominated by Ecosystem Service Providers, Marketplace Apps, Marketing Software, which together represent the core of the Germany software ecosystem.

What distinguishes this market is its strong focus on Ecosystem Service Providers (566 companies), Marketplace Apps (114 companies), and Marketing Software (59 companies). This concentration reflects the Germany’s position as a global technology leader and its robust digital infrastructure.

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Summary and Key Data Points for SaaS Companies in Germany

    Total SaaS Companies: 4,227

    Top Software Category: Ecosystem Service Providers with 566 companies (13.4% of market)

    Second Largest Category: Marketplace Apps with 114 companies

    Third Largest Category: Marketing Software with 59 companies

    Enterprise Companies (Over 500 employees): 116 companies (2.7%)

    Mid-Size Companies (100-500 employees): 255 companies (6.0%)

    Small Companies (1-10 employees): 2,890 companies (68.4%)

    Dominant Company Size: 68.4% of companies have 1-10 employees, indicating a startup-heavy market

Top 50 SaaS Companies in Germany

Companies

CompanySoftware CategoryCompany LinkedInEmployee RangeWebsite Languages
WeSustainVertical Industry Software; Operations ManagementLinkedInOver 500
University of GreifswaldLife Sciences SoftwareLinkedInOver 500English, German
Trusted ShopsCustomer Service Software; E-Commerce SoftwareLinkedInOver 500English, German
Trade RepublicFinancial Services Software; Trading SoftwareLinkedInOver 500English
TestbirdsDevelopment Software; Application DevelopmentLinkedInOver 500English, French, German, Italian, Multilingual
TestChameleonDevelopment SoftwareLinkedInOver 500
neustaMarketplace Apps; Ecosystem Service ProvidersLinkedInOver 500English, German
StepStoneRecruiting SoftwareLinkedInOver 500Dutch, English, French, Multilingual
SNP DigitalMarketplace Apps; Ecosystem Service Providers; Software EcommerceLinkedInOver 500English, Spanish
SLiCKssDistribution SoftwareLinkedInOver 500
Service xPertERP SoftwareLinkedInOver 500
PikeTecDevelopment Software; Engineering SoftwareLinkedInOver 500
SensormaticOther B2B Services Providers; Inventory Management Software; Retail Management SoftwareLinkedInOver 500
SECUREITSOURCEIdentity Management SoftwareLinkedInOver 500
SEEBURGERData Integration Tools; Development Software; IT Infrastructure Software; Application Development; IT Management; Software Edi; Software IntegrationLinkedInOver 500English, French, German
Pricewaterhouse CoopersMarketplace AppsLinkedInOver 500English, German
PilzERP SoftwareLinkedInOver 500
Physik Instrumente (PI)CAD SoftwareLinkedInOver 500Chinese, English, French, German, Italian, Japanese, Korean, Multilingual
Ordering Online SystemOn-Demand Delivery Software; Retail ManagementLinkedInOver 500
OMRMarketing SoftwareLinkedInOver 500English, German
NeuVectorDevSecOps Software; IT Security SoftwareLinkedInOver 500English
NagarroDevelopment Services Providers; Ecosystem Service Providers; Marketplace AppsLinkedInOver 500English, French, German, Multilingual
N26Financial Services Software; Finance; Software Mobile BankingLinkedInOver 500English, French, German, Italian, Spanish
Otto Group Solution Provider (OSP)Distribution Software; Database Software; E-Commerce Software; IT Infrastructure Software; Inventory Management Software; Accounting & Finance Software; Ecosystem Service ProvidersLinkedInOver 500German
blink.itEducation Software; Education; Human ResourcesLinkedInOver 500English, German
AEBMarketplace Apps; Supply Chain Management Software; Distribution Software; Supply Chain & Logistics Software; Inventory Management Software; Logistics Software; Operations ManagementLinkedInOver 500English, German
metafinanz InformationssystemeMarketplace Apps; Ecosystem Service ProvidersLinkedInOver 500French, German
LHINDValue-Added Resellers (VARs); Collaboration & Productivity SoftwareLinkedInOver 500English, German
Exxeta AgEcosystem Service Providers; Utilities SoftwareLinkedInOver 500English, German
IGELEndpoint Protection Software; IT Security Software; Software Vdi; Software Endpoint Protection; Software VirtualizationLinkedInOver 500English, German
TimocomInventory Management Software; Logistics Software; Software Shipment Tracking; Software Freight; Software Transportation Management; Software Logistics; Software Appointment SchedulingLinkedInOver 500
CONET Business ConsultantsMarketplace AppsLinkedInOver 500Croatian, English, French, German
Haufe AkademieTalent Management Software; EducationLinkedInOver 500German
GorillasOn-Demand Delivery Software; Retail Management Software; Vertical MarketLinkedInOver 500Danish, Dutch, English, French, German, Italian, Multilingual, Spanish
Giesecke+DevrientAccounting & Finance Software; Value-Added Resellers (VARs)LinkedInOver 500English, French, German, Multilingual
G.I.B Gesellschaft fuer Information und Bildung mbHMarketplace AppsLinkedInOver 500English, French, German, Multilingual
GEA GroupAgriculture SoftwareLinkedInOver 500
FreightHubDistribution SoftwareLinkedInOver 500
FREENOWAccounting & Finance Software; Logistics Software; Travel Software; Vertical Market SoftwareLinkedInOver 500
FestoAsset Management Software; Logistics Software; Operations Management; Software Facility Management; Software Building Maintenance; Software Cmms; Software Fleet Maintenance; Software Maintenance Management; Software Engineering CadLinkedInOver 500
ETASIT Management Software; Automotive SoftwareLinkedInOver 500Chinese, English, French, German, Japanese, Korean, Multilingual
Eplan Software and ServicesCAD & PLM Software; Software Engineering CadLinkedInOver 500
FlowmotorERP Software; Human Resources; Project Management SoftwareLinkedInOver 500
Delivery HeroOn-Demand Delivery Software; Retail ManagementLinkedInOver 500English, Multilingual
DatevData Privacy Software; GovernanceLinkedInOver 500English
SEP SoftwareData Recovery SoftwareLinkedInOver 500English
Circle UnlimitedMarketplace AppsLinkedInOver 500
CamundaArtificial Intelligence Software; Process Automation Software; Application Development Software; Operations Management Software; Software Workflow Management; Software Business Process ManagementLinkedInOver 500English, French, German, Spanish
AnyDesk Software GmbHIT Infrastructure Software; Collaboration Software; Customer Service Software; IT Management Software; Software Remote Desktop; Software Remote SupportLinkedInOver 500
All for One Group SEEcosystem Service Providers; Marketplace AppsLinkedInOver 500German

Insights of the Top 50 Germany SaaS Companies

  • All top 50 companies are enterprise-level with Over 500 employees
  • Healthcare and Health Care Software is heavily represented in the top tier
  • HR Software and Human Resources solutions show strong market presence
  • Financial Services and Accounting Software companies are well-established
  • English is the dominant language, with multilingual support increasingly common

SaaS Companies in Germany Split Into Software Categories

Companies

Software CategoryNumber of Companies% of Market
Ecosystem Service Providers56613.4%
Marketplace Apps1142.7%
Marketing Software591.4%
Artificial Intelligence Software571.3%
Content Management Systems400.9%
Development Services Providers400.9%
Financial Services Software370.9%
HR Software350.8%
Outbound Marketing Services330.8%
Development Software320.8%
System Utilities310.7%
IT Management Software310.7%
E-Commerce Software290.7%
Multimedia Software280.7%
Application Development Software280.7%

The Germany SaaS market is dominated by Ecosystem Service Providers, accounting for 13.4% of all companies. Marketplace Apps and Marketing Software follow closely, reflecting the market’s emphasis on digital marketing, professional services, and technology innovation. Categories with lower representation include specialized vertical solutions, indicating opportunities for niche market expansion.

Number of SaaS Companies in Germany Based on Employee Count

Companies

Employee RangeNumber of Companies% of Total
1 to 102,89068.4%
11 to 5075817.9%
51-1002084.9%
100-5002556.0%
Over 5001162.7%

Key Insights Regarding SaaS Businesses in Germany

Key Insights;

The Germany SaaS landscape presents significant opportunities for sales teams targeting technology companies. The market is characterized by a large startup ecosystem, with 68.4% of companies employing 1-10 people, indicating a highly dynamic and innovation-driven environment.

From a technical sophistication standpoint, Germany SaaS companies tend to be early adopters of emerging technologies. The strong presence of Artificial Intelligence Software (57 companies) demonstrates the market’s focus on cutting-edge solutions. Development Services Providers and Ecosystem Service Providers dominate, suggesting a mature market with established infrastructure.

Key target segments for B2B sales include Marketing Software companies, HR Software providers, and Health Care Software vendors. These categories represent substantial market share and typically have higher technology adoption rates. Decision-makers in these companies are often accessible via LinkedIn, making social selling an effective approach.

Summary: How to Succeed in Selling to SaaS Companies in Germany

Success in the Germany SaaS market requires understanding its unique characteristics. The largest target segment comprises small companies (1-10 employees) at 68.4% of the market, followed by growth-stage companies (11-50 employees) at 17.9%.

The most common technology categories include Ecosystem Service Providers, Marketplace Apps, and Marketing Software. Understanding these verticals and their specific pain points will enhance sales effectiveness. Regional hubs vary, but major metropolitan areas typically concentrate technology companies.

English-language sales materials are essential, as the majority of companies operate primarily in English. Multi-touch outreach strategies combining email, LinkedIn, and phone work best for reaching decision-makers in this market.

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Frequently Asked Questions

How can I find contact information for decision-makers at SaaS companies in Germany?

LinkedIn is the primary platform for identifying decision-makers at Germany SaaS companies. Company profiles often list key executives and their roles. Professional B2B databases like Clevenio provide verified contact information including email addresses and phone numbers for key decision-makers across 4,227 SaaS companies in Germany.

How big is the SaaS industry in Germany?

Germany hosts 4,227 SaaS companies across 1953 software categories. The market includes 116 enterprise companies (500+ employees) and 255 mid-size companies (100-500 employees), making it one of the significant regional SaaS markets.

What is the top-performing SaaS category in Germany?

Ecosystem Service Providers leads the Germany SaaS market with 566 companies, representing 13.4% of the total market. This is followed by Marketplace Apps (114 companies) and Marketing Software (59 companies).

What size companies dominate the Germany SaaS market?

The Germany SaaS market is predominantly composed of small companies: 68.4% have 1-10 employees and 17.9% have 11-50 employees. This startup-heavy composition indicates a dynamic, innovation-driven market with significant growth potential.

What technologies are most commonly used by SaaS companies in Germany?

Based on company specializations, the most common technologies include marketing automation, CRM systems, and cloud infrastructure. 57 companies specialize in Artificial Intelligence Software, 59 in Marketing Software, and 35 in HR Software, reflecting the market’s tech-forward orientation.